Ski California’s Annual Safety Day to Focus on Mountain Safety Guide – January 28 – YubaNet

PETALUMA, Calif. (January 24, 2023) – Ski California’s fifth annual Safety Day returns on Saturday, January 28, with resorts in California and Nevada gearing up to offer a variety of safety-themed activities to educate guests on the importance of skiing and biking safely. safe. This year, resorts are focusing on Ski California’s updated digital Mountain Safety Guide, which provides guests with a common set of safety guidelines.

“We created the Mountain Safety Guide as a tool to educate skiers and riders on how to stay safe and make good decisions on the slopes, and Safety Day presents a unique opportunity to highlight the simple and informative messages included in the guide to encourage resort guests to be our partners in safety,” said Michael Reitzell, president of Ski California.

The Mountain Safety Guide offers safety tools and relevant information for skiers and riders of all experience and skill levels, including:

  • What you should know before skiing and riding
  • Stay safe on the slopes: stay in control, avoid collisions, ride elevators and more
  • Snow safety, including deep snow and avalanche awareness.

Readers of the guide will also learn about the recently updated Code of Responsibility and commitment to safety at Ski California member resorts.

While not an exhaustive list, in addition to educating through their social media channels throughout the month (using #skicalifornia #mountainsafetyguide and #skicaliforniasafetyday), sharing Ski California’s Mountain Safety Guide and streaming the reel Full of Ski California safety videos, here’s what some Ski California member resorts are doing to support Safety Day this year:

Big Bear Mountain Resort: An information booth in the base area will feature safety-related signage, trivia and giveaways with appearances by the ski patrol and the resort’s mascot, “Biggie.” On the mountain, participation in a social media photo scavenger hunt featuring five resort safety items and labels and Ski California Safety Day will give resort guests the chance to win prizes by order arrival while stocks last.

Boreal Mountain Station | Woodward Tahoe: Resort staff will educate guests on helmet safety, Park SMART, Your Responsibility Code, and award raffle tickets for a chance to win a Boreal season pass to every skier and biker who walks through the gate. entry with a helmet that correctly answers the questions in the quiz. from the Ski California Mountain Safety Guide. Representatives from the High Fives Foundation will also be present to highlight their Helmets Are Cool and BASICS campaigns.

Chinese peak: Ski patrolmen will share safety information on both bridges, and opportunities are planned to meet the resort’s avalanche dog, Reeves, of the ski patrol, and Rich Bailey, who was recently elected to the Ski Patrol Hall of Fame. National Ski Patrol, for Ski Safety Day in California. .

Diamond Peak: Ski safety bingo and opportunities to meet the ski patrol manager and patrol dog will take place throughout the day, and safety tools and videos will be shared on Diamond Peak’s Instagram stories. Advanced skiers and bikers are invited to follow the resort’s ski patrol at the end of the day as they hit the mountain on January 28th. Interested guests must meet outside the patrol hut at Eagle’s Nest atop Crystal Ridge by 3:50 pm to participate and must have a valid lift ticket or season pass to participate.

Heavenly: Educational sessions will take place at the top of every hour from 10 a.m. to 2 p.m. and will cover topics including chairlift safety, skier and biker responsibilities, park safety, helmet safety and wearing, and avalanche safety and deep snow. Skiers and riders who attend the free sessions will be able to use the ski school lane at the Sky and Canyon lifts to skip the line and have a chance to win prizes including a beacon, shovel, probe and helmets. The resort will also be sharing Ski California’s Mountain Safety Guide, videos and the updated NSAA Code of Responsibility on its social media channels throughout the day.

Mammoth Mountain: With a robust schedule of activities throughout the day on Ski California Safety Day, Mammoth Mountain guests will see a strong presence of on-hill activations and promotion of the Mountain Safety Guide on social media, at the resort and on the resort website. To increase the safety awareness of younger skiers and riders, Junior Ski Patrol Day will provide opportunities for kids on the ski/snowboard team to learn about powder day safety, tools of the trade, orienteering and navigation in the mountains, avalanche rescue techniques, first aid and slides. . A “Know the Zone” safety course under Broadway Express will be available for the public to conceptualize the distance to stay away from other skiers or bikers, and a safety-themed beanie will give resort guests a chance to win a free Mammoth beanie for describing one of the four Safety Month themes.

Mount Rose Ski Tahoe: The resort’s ski patrol will host a patrol dog meet at the Main Lodge, and transceiver training will take place from 9 am to 12 pm near the Easy Street totem pole.

Mt. Shasta Ski Park: Employees from all departments plan to share safety tips and reward safety-conscious customers with food and drink coupons if they can count the safety messages. The resort will promote Ski California’s Mountain Safety Guide and Code of Responsibility through its marketing channels and will use its e-reader boards to promote Safety Day. In addition, the resort’s ski patrol has been challenged to design the best way to convey safety messages to resort guests; the winning patrolman will receive a loot coupon from the retail store. Patrolmen will also greet guests at the drop areas of all lifts to share tips on safety issues, including tree and out-of-bounds hazards, avalanche hazards, and trail merging and slow zones.

Tahoe Palisades: Ahead of California Ski Safety Day, Palisades Tahoe has hosted a series of free beacon practice events and avalanche dog demonstrations, with the next beacon practice scheduled for January 26 at the base of the Subway lift. at Alpine (advance registration recommended). The resort is also leveraging its social media channels and digital signage to promote the Ski California Mountain Safety Guide and safety messaging.

Sierra in Tahoe: Throughout the week (January 23-29), the resort will offer a 15% discount on helmets at its retail store and, prior to Safety Day, the Mountain Safety Guide will be shared on social media channels resort social. The Sierra Ski Patrol will take over Instagram on Friday and answer questions, and on Safety Day itself, a variety of activities are planned including a #showusyoursafety contest, an Avy Dog meet and greet at the top from Grandview at 10:30 am, National Ski Patrol recruiting event, Alec helmet headset demo and release of the documentary “Heart on Fire” which premiered at the Tahoe Adventure Film Festival at 3:30 p.m. in the Pub.

Tahoe Donner: The complex will host a scavenger hunt and coloring contests to encourage children to draw pictures that align with safety day messages. Participants will receive a 25% discount on Smith helmets and goggles at the resort retail store.

Review and learn Ski California’s Mountain Safety Guide and take the quiz for a chance to win a 2023-24 Ski CA Gold Pass ($3,750 value) at https://safety.skicalifornia.org/.

About Ski California

Ski California® (also known as the California Ski Industry Association®) is a 501(c)(6) non-profit trade association representing 35 ski resorts in California and Nevada. Ski California develops and maintains strong relationships with government officials, tourism groups, the media, and ski industry leaders to promote key industry-related initiatives, including environmental stewardship, mountain safety, technical training, and public relations. Ski California oversees existing and proposed legislation to ensure that national and state legislators listen and consider the industry perspective on issues affecting mountain communities and businesses. Ski California researches, analyzes and pursues safety while preserving the integrity of mountain sports and the natural environment in which millions of people enjoy them each year. Watch What is Ski California and for more information visit skicalifornia.org.

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